anCnoc Calls for a Blogging Nation
Date Posted: 10 Aug 07
Posted By: Tania
Keywords: None
Date: 01 Jan 01
anCnoc Calls for a Blogging Nation
anCnoc Highland Single Malt Scotch Whisky has partnered with one of Scotland’s leading papers, the Sunday Herald to find the country’s best blogger in an exciting competition launched this week, Sunday 5th August.
An online phenomenon, with currently over 71 million appearing on the internet, blogging is the latest style for budding writers to talk, discuss, debate, share and enthuse on their opinions, and experiences. The competition invites readers to enter their own blogs relating to the title of ‘My Modern Scotland’. Whether it be Scotland’s contemporary art, music, architecture, film scene or other that inspires the writing, it’s the vibrancy and unique culture of today’s Scotland which anCnoc is searching for, to find captured in this fresh, uncomplicated and creative style.
To kick start the competition a number of well known Scots hit the keyboard to post their own blogs which are now viewable on the Sunday Herald website including leading Scottish authors William McIlvanney, Alexander McCall Smith, Rab C. Nisbett writer Ian Pattison as well as the popular singer Idlewild’s Roddy Woomble.
To enter readers are invited to post their blog on www.sundayherald.com/blogging where they will be viewable to all, before the winner is selected at the end of August. Entries will be judged by a selected panel with the winning entry appearing in the Sunday Herald and online on September 2nd. The lucky winner will also win a writing masterclass writing with esteemed author Alan Spence over a luxury lunch at one of Edinburgh’s most celebrated restaurants before enjoying a complementary evening for 2, dinner bed & breakfast, at Edinburgh’s Apex hotel in the city’s historic Grassmarket area.
Elaine Mitchell, anCnoc Brand Manager, commented:
“Blogging has become an international phenomenon and an exciting new way for people to communicate and share ideas. For the past few years anCnoc has become renowned for supporting Scotland’s incredible arts and creative scene and we are delighted to sponsor this initiative which encourages individuals to write in this new, modern genre about something that affects their everyday lives – their own culture and surroundings. We are excited to await the entries and to understand how people feel about their Scotland and are grateful to have such strong support from Scotland’s well known figures including Alan Spence, William McIlvanney and Alexander McCall-Smith.”
Alan Spence, Author commented:
"This is a time of rapid change in the way we use language, the way we communicate, and the rise of the blog is a fascinating development. It's direct, democratic, gives everyone the possibility of reaching an audience worldwide. I always tell my students they learn to write by writing, and the blog is a way of doing just that - creating a piece of work and getting it out there. The competition's great in that it encourages focus and clarity. I look forward to reading the entries and to meeting the winner, talking through their story over a dram of anCnoc Highland Single Malt Scotch Whisky."
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