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Home » Brands and products discussion » New Absolut Vodka Bottle

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16/08/2009 23:39:05

JackyBoy
JackyBoy
Posts: 0 		Absolut Vodka recently unveiled its new limited edition "Absolut Rock". The bottle is clad in leather and studs, a la "Judas Priest".

Mark Hamilton, head of vodka marketing at Pernod Ricard UK, said, "Absolut Rock Edition is our way of celebrating rock and invites consumers to feel like rockstars. It builds on the excitement generated around the Absolut brand since the ‘In An Absolut World' platform launched earlier this year."

Look for it in October in Selfridges.
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